Roberto Abraham Scaruffi: The first secret of design is ... noticing

Wednesday, 3 June 2015

The first secret of design is ... noticing

TODAY’S TED TALK

Tony Fadell: The first secret of design is... noticing


16:41 minutes · TED2015
As human beings, we get used to "the way things are" really fast. But for designers, the way things are is an opportunity ... Could things be better? How? In this funny, breezy talk, the man behind the iPod and the Nest thermostat shares some of his tips for noticing -- and driving -- change.
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