Roberto Abraham Scaruffi

Latest News Aug 21, 2013 The Monkey Experiment and Edgar Schein One of many "funny" emails floating around the internet contained the story of the monkey, banana and water spray experiment.  I was pretty sure it was true (because I've seen it happen - but not with monkeys), but I wanted to source it anyway. So I went […] ... Read more... Why CEOs Need Expanded Awareness The greatest advantage that a chief executive can attain is a condition of Expanded Awareness (EA). A recent Fortune magazine cover bears the image of legacy leaders whose unique vantage point and prescient insights were not only demonstrated in stellar shareholder returns, but in altering human behavior […] ... Read more... Be Honest And Expect Integrity To Create A Culture of Candor Lying at work seems to be running rampant. Carol Kinsey Goman, a Berkeley, Calif.-based speaker and writer on leadership and body language, found in a survey of more than 500 employees that 67% said their senior leaders lied to them and 53% said their direct supervisors lied. […] ... Read more... Featured Free Resource Gear Up for Success: 8 Steps to Get Sales & Marketing Cranking in Unison -- Free 27 Page eBook Without alignment between sales and marketing, organizations can't operate at their full potential. Required Reading: The Greatest ROI Management Tool in Business This image was recently emailed to one of the senior-most technology executives at LinkedIn. In case you can’t read it, the text says: ”Success is not the key to happiness. Happiness is the key to success. If you love what you are doing, you will be successful.” via […] ... Read more... Wanted: Resilient Leaders Who Can Manage Through Chaos and Confusion Global corporations are in need of people with the ability to bounce back, cope, reset their course of action, and renew their efforts.Business strategies that once changed every two years are now changing at an accelerated rate of every six months or quarterly, depending on your revenue […] ... Read more... The Coming Era of 'On-Demand' Marketing Emerging technologies are poised to personalize the consumer experience radically-in real time and almost everywhere. It's not too early to prepare. via The coming era of 'on-demand' marketing | McKinsey & Company. � � Related articles Is McKinsey to Blame for Skyrocketing CEO Pay? (ritholtz.com) � ... Read more... Featured Free Resource Step by Step: Setting Up a Contact Center In-house contact centers are becoming more of a reality with the cloud. This can be a big win for all businesses who care about their customer experience. You get maximum control of the contact center so your customers are happy and keep coming back.