Roberto Abraham Scaruffi

SEW Daily May  7, 2014

RSS  Like  Follow How to Recover From a Google Smartphone Rankings Demotion [Case Study]  May 7, 2014 - Websites that incorrectly handle mobile users can face a smartphone rankings demotion in Google. Here's how one website that was hit by a demotion fixed technical problems causing the issue, and rebounded once the changes were implemented. Glenn Gabe  |  Print version 10 Video SEO Tips That Can Truly Impact Your Rankings  May 7, 2014 - Video SEO best practices and ideas for taking a long-term, quality-driven approach to get your videos to rank well for your search terms. Let these 10 points be your checklist as you plan or review your video SEO strategy. Evy Wilkins  |  Print version Matt Cutts: Google Won't Devalue Links Anytime Soon  May 6, 2014 - With Google stepping up its efforts to penalize link networks and those who buy and sell links, and algorithms like Panda meant to reward sites with high-quality content, how important will backlinks be to Google's search algorithm in the future? Jennifer Slegg  |  Print version Google Now Combines Online Shopping With Location-Based Purchasing  May 6, 2014 - If one of the products you've been searching for online is sold at a store near you, you will receive an alert via Google Now cards of the nearest location and price of your item, but you'll have to visit to see if the item is actually in stock. Ashley Zeckman  |  Print version DuckDuckGo Redesigns Search Results to Add Places, Images, AutoSuggest  May 6, 2014 - DuckDuckGo launched a new design in beta that gives an updated look and feel to its search results. With places in carousel format, autosuggest, and other features, DuckDuckGo is seeking user feedback before fully launching the new design. Jessica Lee  |  Print version Vine Search Offers New Opportunity for Brands  May 6, 2014 - The long-awaited Web version of Vine is now available, letting anyone search by person, tag, or location. This means there are some additional opportunities for marketers, but some brands aren't yet maximizing their Vine value. Ashley Zeckman  |  Print version Blog Posts Published on Weekends Get More Social Shares [Study]  May 6, 2014 - What blog post titles get the most engagement? When is your audience actually reading your blog posts? Answers to these questions and more in TrackMaven's recent study published in the "Colossal Content Marketing Report." Jessica Lee  |  Print version 10 Reasons to Hire a PPC Management Expert  May 6, 2014 - PPC advertising will deliver targeted traffic, but it takes technical know-how to do it properly. An expert paid search analyst reviews every facet of your account, looking for areas to improve leads and sales. Here's why you should hire one. Pierre Zarokian  |  Print version 4 Social PPC Misconceptions  May 6, 2014 - Social PPC can be a highly effective way to generate leads and sales. Because social PPC is still relatively new, mistaken beliefs abound about advertising on Facebook, LinkedIn and Twitter. This post clears up four of the biggest misconceptions. Melissa Mackey  |  Print version Is Google+ Becoming a Blog Platform or Just a Billboard?  May 6, 2014 - Lately, there seems to be a rise in the usage of Google+ as a platform for expounding theories and explanations, as well as the building engagement with others. How effective is the practice, and for what purpose(s)? Doc Sheldon  |  Print version