Roberto Abraham Scaruffi

5 Ways to Use Competitive PPC Intelligence to Dominate Your Competition Here are five ways you can use competitive PPC intelligence to dominate your competition so you can drive down your cost per click and boost the ROI from PPC campaigns.

Personal B2B PPC – 5 Things You Need to Ensure Success Marketing in the B2B world isn’t easy. And with paid search, it can get even more complicated. I’ll Take Online Marketing for $400, Alex: Jeopardy for SEO Success Much like Jeopardy, the understanding of questions and relevant answers are key components to the present and future of Google. 7 Essential Tasks and the Tools Needed for Beginning an SEO Initiative A look at seven areas you must review in the kickoff of a well-oiled SEO campaign. Is the Yahoo Bing Network Emerging From Google’s Shadow? There are more compelling reasons than ever to test the Yahoo Bing Network for your search marketing efforts. Microsoft's New Enhancements Could Put the "Edge" Back Into Search At its Build conference, Microsoft unveiled its new browser, Edge, as a follow-up to the recently defunct Internet Explorer. The new browser boasts faster speeds and better features, which could enhance the search experience for users.

On the heels of a fantastic event in New York City, ClickZ Live is taking the fun and learning to Toronto, June 23-25. With over 15 years’ experience delivering industry-leading events, ClickZ Live offers an action-packed, educationally-focused agenda covering all aspects of digital marketing. Register today!

3 Ways to Be a Better Local Search Marketer With the Apple Watch Google Adds 70 More Now Cards The Mobile Search Survival Guide Defining Success for PPC Efforts Google Antitrust Case: 19 Complainants Named Include Microsoft Beacons to Revolutionize Search in 2020 16 Ways to Reverse-Engineer Your Competitors' Organic SEO Strategy What SEOs Want From a Web Grader YP Launches Lookalike Tool for Audience Retargeting 6 Content Tips for Adapting to the Post-Mobilegeddon World